I just got back from California where I attended the D: Dive Into Media conference, held at the Ritz-Carlton in Dana Point. You may remember me blogging about Wall Street Journal’s D: All Things Digital conference, which was launched in 2003 by creators and executive producers Walt Mossberg and Kara Swisher. In those innovative digital symposiums, the most influential figures in media and technology are brought together to share their ideas. D: Dive Into Media is the latest brand extension of D: All Things Digital. Where the latter explores the bigger picture and studies the effect that the digital revolution has had on every facet of our lives, D: Dive Into Media focused on the evolutionary changes that are occurring in media and what those changes mean for the industry’s future. My COO, Lisa Gersh, and I were asked to speak at the event, which is always a fun experience for me. D’s signature style is unrehearsed and unscripted, so the interviews are very interesting and unexpected. I always enjoy hearing what other C-level media executives have to say about technology.
6 The stage for D: Dive Into Media in the Ritz-Carlton Ballroom
7 The audience seating in the ballroom
8 Peter Kafka, Senior Editor for AllThingsD.com, was the host of D: Dive into Media.
10 Peter Kafka interviewing Jason Kilar, CEO of Hulu, who talked about Hulu, media, and television in general.
11 Kara Swisher interviewing Bob Pittman, CEO of Clear Channel Media Holdings
12 Under his guidance, the nation’s largest radio broadcaster is implementing an aggressive digital music strategy in the hopes of stealing the online radio spotlight from Pandora.
13 Mr. Pittman explained how his company plans to stay relevant. Chief among the strategies are partnerships with Facebook and other companies.
14 Peter Kafka with Kevin Tanchaoren, who directed the 'Fame' update for MGM studios and will be doing the 'Mortal Kombat' film later this year
15 Philippe Dauman, CEO of Viacom, said the company he oversees is not a cable network. Instead, it's a media network with an agnostic view about where its content is distributed.
16 Peter Kafka with Kassem Gharaibeh, one of the Dive Into Media Conference's 'New Faces.'
17 He is a comedian who goes by KassemG and has become one of YouTube's biggest stars, with a couple million subscribers and more than 250 million views. http://www.youtube.com/KassemG
18 He co-founded Maker Studios, the Web video start-up that develops up and coming 'internet talent' much like the old Hollywood studio system.
19 Sitting in the conference alongside Lisa Gersh - our President and COO
20 We were joined by Jeanne Meyer - SVP Corporate Communications, Missy Foristall, SVP Digital Programming and Strategy, and Gael Towey - Chief Creative and Editorial Director.
21 Walt Mossberg and Peter Kafka spoke to the multi-talented Neil Young, who said that 'We live in the digital age and, unfortunately, it’s degrading our music, not improving it.' He is working hard to improve music's sound quality.
22 In the green room of D: Dive into Media conference - Here I am with Dawn Griffiths, who was the on-site makeup artist who de-shined everyone who took the stage.
23 When it was time for Lisa Gersh and me to take the stage, we were interviewed by Walt Mossberg, AllThingsD co-founder and Wall Street Journal Technology columnist.
24 I spoke about how our company is transitioning to a digital media company just as fast as we can and how we are relentless in serving our customers where they need us, where they want us.
25 I explained how we were uniquely positioned to make a significant amount of the thousands of hours of our how-to video available to consumers in a way that would enhance and inspire their lives.
26 Lisa Gersh added that the company is trying to find new ways to make its monthly food magazine more relevant.
27 Everyday Food has a daily email newsletter that will be upgraded with video so subscribers can see someone making the recipe.
28 Lisa also talked about how coming to work at MSLO made her the coolest Mom ever in the eyes of her 4 daughters, who range from age 15 to early 20's.
29 Lisa also said that her daughters were reflective of how a span of generations continue to love Martha and its range of magazine titles and online content.
30 Lisa Gersh and I with Walt Mossberg
31 Kara Swisher speaking with David Remnick, Editor for the New Yorker, who said that he loves his iPad but that print is not yet dead
32 David Remnick said that reading on a three-inch screen isn't his favorite way to enjoy a magazine, but notes some people are reading Dickens that way on the subway. They are not just always playing Angry Birds.
33 Katie Boehret, in gray, is a journalist at The Wall Street Journal and works with technology columnist Walter Mossberg.
34 I sat next to Khush founders, Prerna Gupta and Parag Chordia, who are app makers with Songify Live, which uses Auto-tune to turn speech into song.
35 It was very pleasant eating lunch in the Monarch Bay Courtyard.
36 Peter Kafka with the outgoing Warner Music Group chairman, Edgar Bronfman, Jr., who talked about the fate of EMI, the value of services like Spotify, and what he would change about the recording industry's deal with Apple.
You can watch a video of Lisa and me speaking here: