We Hosted An International Crafts Distributors Conference
This week, I was pleased to host our second Martha Stewart Crafts International Distributors Conference. Our partners, EK Success and Plaid, have distributors across the world who sell our Martha Stewart crafts products. We’ve found that this is a unique opportunity for us get insights into what consumers are interested in, concerning all of these different markets, and how we can help support their business. The conference included presentations about new Martha Stewart Crafts paper and paint products coming out in 2014, a wonderful lunch, as well as craft demonstrations from our Martha Stewart crafts designers. This year, we had distributors represented from 17 countries including — Australia, Belgium, Brazil, Canada, Columbia, Dominican Republic, Israel, Japan, Mexico, Netherlands, Norway, Poland, Russia, South Africa, South Korea, Sweden, and Ukraine.
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