My New Crafts Paint Line at Michaels
I am so excited about the launch of my new crafts paint line at Michaels!
So many of you have expressed how much you love my crafts paints - the colors, the finishes, and the versatility. And, starting this Friday, June 23rd, they will be available at Michaels stores in 200-colors, and seven different formulas. All my crafts paints are multi-surface - they can be used on wood, glass, ceramic, terra cotta, metal, and so much more. Our newest paint formulas include home decor paint, and watercolor craft paint - the very first of its kind.
Last week, at our executive offices in New York City, we hosted a paint party to showcase how fun and easy these paints are to use. Our guests painted duvet covers, fabric pouches, aprons, floor lamps, ottomans, coasters, etc. I showed a few of the projects LIVE on Facebook for Michaels - if you missed the broadcast, just click on the highlighted link. I can't wait until you try all my new paints - I know you'll love them. Enjoy these photos.
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- Here I am in front of this fantastic house facade created by @david_stark_design for our paint party. It took 2710-bottles of paint to complete. (Photo by Michael Loccisano/Getty Images for The Michaels Companies)
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- This house was set-up in one of our studios at the historic Starrett Lehigh building where our executive headquarters are located. (Photo by Michael Loccisano/Getty Images for The Michaels Companies)
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- In front of the window are my soft-grip ergonomic paint brushes. (Photo by Michael Loccisano/Getty Images for The Michaels Companies)
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- The paint is multi-surface and comes in satin, metallic, pearl and glitter. (Photo by Michael Loccisano/Getty Images for The Michaels Companies)
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- Our newest paint is Watercolor Craft paint, the first of its kind! (Photo by Michael Loccisano/Getty Images for The Michaels Companies)
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- During our paint party, I walked around to check on all the different projects – it was so nice to see such an enthusiastic and energetic crowd. We provided all sorts of stencils for guests to use, including our new home decor stencils and our new adhesive laser-cut mylar stencils. (Photo by Michael Loccisano/Getty Images for The Michaels Companies)
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- Here, participants are painting on a duvet – once finished, just place it in the dryer for about 90-mintes to set the paint. (Photo by Michael Loccisano/Getty Images for The Michaels Companies)
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- I loved walking around to meet our guests and to see how they were using all the different paints. (Photo by Michael Loccisano/Getty Images for The Michaels Companies)
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- To keep up with social media we provided a hashtag for all our guests to use – #makeitwithmichaels (Photo by Michael Loccisano/Getty Images for The Michaels Companies)
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- At this craft table, participants are busy stenciling and painting fabric pouches. I also made one for holding all my summer sunscreens. (Photo by Michael Loccisano/Getty Images for The Michaels Companies)
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- The pouches were a big hit – everyone wanted to make one! (Photo by Michael Loccisano/Getty Images for The Michaels Companies)
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- And everyone had so much fun! Our alphabet stencils are adhesive mylar and can be used on flat or curved surfaces. They can be used with watercolor craft paint to make a hand painted look. (Photo by Michael Loccisano/Getty Images for The Michaels Companies)
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- In our living room set, guests painted a striped design on this ottoman. (Photo by Michael Loccisano/Getty Images for The Michaels Companies)
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- We also served glasses of wine from the Martha Stewart Wine Co. My wines can go with any party gathering. http://marthastewartwine.com. (Photo by Michael Loccisano/Getty Images for The Michaels Companies)
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- Be sure to visit your nearest Michaels store Friday, June 23rd to check out my newest line of crafts paints. http://www.michaels.com/ (Photo by Michael Loccisano/Getty Images for The Michaels Companies)
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