1 This is the cover of the press release for my supplements for healthy living.
2 Marshall Post - EVP at Inergetics and I announced the launch of Martha Stewart Essentials to the press. At the left is moderator Terri Trespicio, a PR consultant for Inergetics. She used to work at MSLO as the Senior Editor at Whole Living.
3 Here I am with Marshall Post.
4 After the press event, I headed over to the colorful Martha Stewart Essentials booth and signed copies of my book, Living The Good Long Life: A Practical Guide to Caring for Yourself and Others.
5 We launched Martha Stewart Essentials to the trade at the expo. These wonderful new supplements were on display.
6 This is what my recent book looks like.
7 The Martha Stewart Essentials packaging
8 With Patsy Pollack - EVP of Merchandising at MSLO and Marshall Post
9 This is Carl Germano - Inergetics Chief Science Officer
10 Signing a book for John Haering of Forces of Nature, Sonoma, CA
11 A press release for the Essentials line was included with each book.
12 A signed book for Joel Clark - Henkel Consumer Goods, Scottsdale, AZ - On the wall you can see all of the six different supplements: Multivitamin, Graceful Aging, Digestive Health, Bone Support, Menopause Support, and Hair, Skin & Nails.
13 Posing with the Inergetics team: Michael James - CEO, Carl Germano - Chief Science Officer, Marshall Post - EVP of Strategy & Partnerships, Scott Sentell - Consultant, Jim Kras - Chief Marketing Officer, and Mark Mitchell - VP of Sales
14 After the book signing, we took a tour of the facility where my new supplements are manufactured.
15 Here I am with Eiger Bjornstad - VP of Plant Operations and Wayne Gorsek - CEO.
16 For cleanliness standards, we were given lab coats and shoe coverings to wear.
17 We were also given hair nets.
18 This place is spic and span!
19 We entered the factory floor where Martha Stewart Essentials are produced and packaged.
20 This is a really hi-tech production system.
21 We saw state-of-the-art blending machine technology.
22 This is the blender control panel.
23 The blending canisters are made of stainless steel and are held in sanitized areas when not in use.
24 This is a hydraulic lift used to transport product. These canisters are rolled to the blending machinery where all of the ingredients are mixed together for each capsule.
25 After the blending process, the various formulas are encased in vegetarian capsules.
26 This is the encapsulation machine.
27 The capsules are separated and lined up on this machine prior to dispensing into the bottles.
28 This is a high-speed counter, which provides rate of production information.
29 These are empty bottles on conveyors ready to be filled with supplements.
30 The capsules are dispensed.
31 These bottles are ready for labeling.
32 This is part of the labeling machine.
33 After labeling, the bottles are vacuum sealed and caps screwed on.
34 The finished product
35 Being packed for shipping