Celebrating the Launch of Elm Biosciences
Have you heard the buzz? It's finally here! I'm so excited to share my new skin care brand with you - Elm Biosciences. My products are now available to shop!
After five years of hard, behind-the-scenes work and endless hours of research, co-founder dermatologist Dhaval Bhanusali, and I, developed Elm Biosciences with an innovative and unique lab-to-patient model offering a science-backed inside-approach to graceful aging and skin longevity. Our two anchoring products include Inner Dose, a daily supplement designed to strengthen the skin's foundation, and A3O Elemental Serum, an antioxidant rich formula that helps smooth, brighten, and firm the skin. You're all going to love them! Click anywhere on this highlighted link to buy your Elm Biosciences beauty set right now!
Earlier this week, we celebrated our launch with a party at The Twenty Two in New York City. Enjoy these photos.
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- I am thrilled to share my new Elm Biosciences products with you. I’ve been taking the Inner Dose supplements and using the A3O serum every day and my skin has responded so beautifully. You really need to try them! Both are available to order right now!
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- My launch day started with a segment on Today with Jenna & Friends, hosted by Jenna Bush Hager joined by Rosie Perez. Here I am on set in my Veronica Beard jacket. (Photo by Hunter Moreno)
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- Next it was straight to the executive Marquee Brands headquarters to record a podcast with Elm Biosciences co-founder Dr. Dhaval Bhanusali, and advisory board dermatologists Dr. Raja Sivamani and Dr. Saranya Wiles. (Photo by Hunter Moreno)
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- My podcast covered everything from what motivated our new system of skin care to the science behind graceful aging and some of the most exciting advances in regenerative skin medicine out today. Be sure to listen to this informative and interesting discussion – look for it wherever you get your podcasts. (Photo by Hunter Moreno)
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- And then it was time to celebrate! (Photo by Madison McGaw/BFA)
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- Here I am with Dhaval at the luxury hotel The Twenty Two. (Photo by Madison McGaw/BFA)
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- We reserved the hotel’s restaurant for our event – planned by the International Event Production and Design Agency, Hessney & Co. and Bird Experiential. (Photo by Madison McGaw/BFA)
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- The formal symbol of our skincare brand is the elm bonsai. The bonsai, when thoughtfully and carefully maintained, becomes more beautiful as it matures. (Photo by Madison McGaw/BFA)
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- New England Bonsai Gardens loaned us several bonsai specimens for this event. (Photo by Madison McGaw/BFA)
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- Grammy award winning hip-hop recording artist and DJ Fredwreck was in charge of all the music! (Photo by Madison McGaw/BFA)
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- Small bites included a delicious oyster bar with caviar. We also offered caviar with potato, melba toasts topped with sardines, gougères, and short rib purse dumplings.
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- Among the specialty cocktails, my Gold Martharita made with Casa Dragones Blanco, cointreau, orange juice, lime juice and sparkling water. (Photo by Madison McGaw/BFA)
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- These Gold Martharitas couldn’t be mixed fast enough. (Photo by Madison McGaw/BFA)
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- More than 150 influencers, press, and friends of the brand attended. Here I am with Dhaval and John Demsey. (Photo by Madison McGaw/BFA)
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- Here’s a photo of Andy Yu and Chiun Kai Shih. (Photo by Madison McGaw/BFA)
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- And here’s Dhaval and Nicky Hilton. (Photo by Madison McGaw/BFA)
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- Here’s Dria Murphy trying to copy my “thirst trap” look. (Photo by Madison McGaw/BFA)
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- But no one compares… get tips on my social media video tutorial for creating the thirst trap – have you seen it? (Photo by Madison McGaw/BFA)
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- And of course, everyone went home with a bag of their own products. Be sure to go online now and buy your Inner Dose supplements and A3O Elemental Serum. I assure you, there’s nothing like Elm Biosciences – just try it. (Photo by Madison McGaw/BFA)
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