Celebrating My Kitchen Electrics Collection
If you go to my shop at Amazon right now, you'll see pieces from my first-ever kitchen electrics collection! The entire series includes a range of countertop essentials designed to make everyday cooking so much easier!
Yesterday, we celebrated the launch of my new kitchen electrics collection with our partners at Amazon and The Cookware Company, members of the media, area influencers, colleagues, and friends at New York City's Central Park Boathouse. The collection includes stand mixers, coffee/spice grinders, ovens, slow cookers, air fryers, rice cookers, blenders, toasters, waffle makers, milk frothers, and more - all available in a beautiful palette of neutral colors and finishes to match any décor. I am so excited to introduce you to these offerings - they combine practical features, modern design and most of all reliable, efficient performance.
Enjoy these photos.
- This display shows pieces in a dark gray caviar color – they were some of the first appliances guests saw when they entered the Central Park Boathouse.
- Guests walked into a welcoming and light filled space filled with my products and surrounded by food and refreshment stations showcasing what each piece could make.
- The historic Central Park Boathouse is a charming venue in the heart of the park overlooking the lake. It was a chilly start to the day, but more than 100 guests attended the event.
- At this station, staff showed my toasters and lots of toasted bagels and breads with a variety of spreads and toppings.
- Among them, these smoked salmon tartines – or toasted bread with savory toppings.
- Avocado toasts were also passed around.
- Friendly wait staff passed around green juice – something I have every single day.
- Everything served was made using my personal recipes from my 100th book, MARTHA: THE COOKBOOK. Do you have your copy?
- In the center, items were displayed in various colors with prices to show their affordability.
- Decorations reflected my own signature style. Vases of beautiful blooms and potted plants filled the space.
- And light streamed in from the large floor to ceiling windows.
- These fruit smoothies were made using my Martha Stewart Countertop Blenders. They could not be made fast enough.
- My orange scented cream scones were a big hit – made using my Air Fryer Toaster Oven Combo.
- Mini blueberry muffins were also offered – and devoured.
- The Air Fryer Toaster Oven Combo was also used to make delicious maple candied bacon.
- Appliances were put to use at each station, so guests could see how easy they are to operate.
- Mini buckwheat blinis were cooked perfectly on my 22-inch by 12-inch multi-purpose nonstick griddle.
- I love these blinis topped with a dollop of crème fraîche and caviar!
- Light, airy, and delicious Donn’s Waffles could be smelled across the venue. They were offered hot to order.
- And made with my Martha Stewart Rotating Waffle Maker with a 180-degree flip iron for even cooking, a ready light, and drip tray – breakfast couldn’t be easier.
- Here are products in my Honeydew color – a lovely spring-themed pastel.
- This beautiful color, Indigo, will be available next month – look for it on Amazon.
- Glasses of Mary’s Knees breakfast cocktails with fresh citrus were also available.
- Bunches of spring flowers wrapped in natural colored parchment paper were available for guests to take and enjoy at home.
- Each guest also received a toaster and a copy of my book, MARTHA:THE COOKBOOK.
- It was a lovely event and perfect way to introduce this exciting collection. In my next blog – more about the products you can find right now at my shop at Amazon! Visit and shop!









